Facebook “Offers”, the new innovative advertising format, is readily available for advertisers in Greece through Thinkdigital, Facebook’s Official Sales Representative in S.E. Europe.
“Facebook offers” is a new and engaging way for retail businesses to share discounts and coupons directly from their Facebook Page with their fans, and further build the engagement with their brand’s friends and customers through content.
Facebook Offers are the ideal medium to gain new customers, reward loyalty and drive more people and sales into the physical or online store.
Offers can be distributed through the News Feed as part of content and promoted further through advertising on Premium and Marketplace as Sponsored Stories to increase visibility and achieve higher engagement rates. People can redeem Offers via email or using their mobile device.
For retailers who want to active the Facebook Offers functionality there is a need for Brand page whitelisting, through the local Thinkdigital Account Manager.