Over 5,000 visitors from over 45 countries attended the overly successful two-day Webit 2011 at Inter Expo Center-Sofia. The Congress became once again a venue for top professionals from the CEE and global digital industry.
Thinkdigital, as the Leading Sales House in the Region, marked its presence being Platinum Sponsor of Webit 2011 and the co-host of Keynote speakers from its represented media Microsoft & Facebook.
The opening at the Main Marketing Stage was marked by a presentation given by Alain Heureux, President and CEO of IAB Europe, who pointed out interesting facts about the digital industry in the region and highlighted the challenges and opportunities for online business.
Next on the agenda was a presentation by Marc Bresseel, Vice President, Global Marketing, at Microsoft Advertising. “Good advertising lies in stories well told; stories which emotionally touch the consumer. Digital world is the one which creates new ways of storytelling,” Bresseel said.
One of the most expected lectures was undoubtedly given by Rick Kelley, Head of Mid-Market Sales in EMEA, Facebook, who presented interesting statistics about the social network. Kelley explained that Facebook’s users in Europe were more than those in the USA. It’s an interesting fact that 350 million people around the world access the social network via their mobile phones; two billion posts in Facebook are liked and commented on every day and the number of log-ins is 500 million. The average number of friends each user has on their friend list is 130.
Odysseas Ntotsikas, Managing Director of Thinkdigital Group, gave a full packed presentation at the Open Theatre on the Scientification of Media, under the eye-catching title “Mathman versus Madman”.
For more information visit: http://www.webit.bg/en/webit/2011/news.html